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The
most successful blood drives are the ones which get the most
people involved!
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| Step
1: Contact the Blood Center to speak to a recruitment representative. |
- Discuss
with your representative the date and time of your drive,
the location of the drive and the number of potential donors.
- Determine
the appropriate promotional materials for your drive with
your representative.
- Arrange
a "site visit" with your representative to verify access
to the blood drive site.
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| Step
2: Promote your drive within your organization. |
- Get
other people involved. Recruit "team leaders" for each department
or group within your organization. Have these leaders recruit
donors in their areas.
- Publicize
the drive by placing posters and other printed materials
in high-traffic areas where they are sure to be seen.
- Increase
awareness level of potential donors by educating them to
the need for blood.
- Distribute
fliers supplied by the Blood Center near to the drive date
as final reminders.
- Provide
small token gift to each donor.
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| Schedule
donation appointments to insure the maximum participation. Your
representative can suggest the most efficient scheduling for
your particular drive. |
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Hints on Running a Successful
Blood Drive
- Get
the organization's officers to help with promotion.
- Meet
with Team Leaders to coordinate promotion and education
efforts.
- Speak
to prospective donors individually to increase participation.
- Select
a theme for your drive and use it in advertising.
- Use
reminder cards to reinforce appointments.
- Say
"Thank You!" to all donors.
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Additional
Hints for Community, High School & Corporate Blood Drives
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Community
Blood Drives
- Assemble
a team of community leaders to promote the blood drive.
- Include
church groups, ambulance and fire companies, lodges and
school groups in plans to get everyone in town involved!
- Contact
previous donors to schedule appointments.
- Use
all available media to raise awareness (local papers, radio
and cable TV stations,�etc.)
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Ask the Mayor to promote the drive as a special town project.
- Recruit
volunteers to help out on the day of the drive.
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High
School Blood Drives
- Set
up a committee to involve ALL groups in the school.
- Use
the school paper and PA system to advertise the drive.
- Hang
posters near main entrances and in main halls.
- Use
"table tents" in the cafeteria.
- Set
up a competition between different groups, sports teams,
etc.
- Involve
the faculty and staff.
- Make
sure all donors have proper ID.
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Corporate
Blood Drives
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Have each department designate one employee
to act as Team Leader for their department.
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Meet with Team Leaders to coordinate efforts and assign
departmental goals.
- Establish
a central appointment schedule to coordinate departmental
appointments.
- Use
e-mail and inter-office mail to promote the drive.
- Use
posters, flyers and reminder cards in strategic areas.
- Solicit
support and participation from upper management.
- Take
pictures to use in newsletters after the drive.
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